How to Use B2B Third Party Intent Data to Convert More Leads
Did you know that 94% of B2B buyers conduct online research before making a purchasing decision, but only 2-5% of these prospects ever fill out a form on your website?…
Are You Wasting Your Time on LinkedIn? The Truth About B2B Lead Generation
Did you know that while 89% of B2B marketers use LinkedIn for lead generation, only 62% report satisfactory ROI on their time investment? As competition for attention increases on the platform,…
How to Humanize Your Brand Voice Through Phone Outreach
In today's digital-first business landscape, a striking 67% of the B2B buyer's journey now happens digitally, often without human interaction. Yet, when it comes to closing high-value deals, 76% of…
Why Human Connection Is Necessary in B2B Interaction
In today's digital business landscape, 67% of B2B buyers report feeling disconnected from vendors who rely solely on automated communications. This stark reality highlights a critical challenge: despite technological advancement,…
Are Values Important for B2B Lead Generation?
In today's competitive B2B landscape, 83% of marketers cite lead generation as their primary challenge, according to a recent survey by Demand Gen Report. While businesses scramble to fill their sales pipelines,…