Best Account-Based Marketing Stats You Need to Know in 2025
94% of companies that implemented Account-Based Marketing report higher ROI compared to their traditional marketing efforts. If you’re still relying on...
Are You Wasting Your Time on LinkedIn? The Truth About B2B...
Did you know that while 89% of B2B marketers use LinkedIn for lead generation, only 62% report satisfactory...
What Exactly Is Account-Based Marketing?
The Strategic Shift Transforming B2B Customer Acquisition In today’s hyper-competitive B2B landscape, 68% of companies report struggling...
Why Persistence Matters in Lead Generation
In today’s competitive B2B landscape, 68% of businesses report struggling with consistent lead quality and pipeline development....
5 Effective Telemarketing Strategies Winning Back Lost Clients
Did you know that companies have only a 20-40% probability of winning back a lost customer, versus...
The Power of Personalization in Lead Generation: Transforming B2B Sales Success
In today’s crowded marketplace, 79% of B2B buyers say they won’t engage with a vendor unless the...
How to Humanize Your Brand Voice Through Phone Outreach
In today’s digital-first business landscape, a striking 67% of the B2B buyer’s journey now happens digitally, often...
Why Human Connection Is Necessary in B2B Interaction
In today’s digital business landscape, 67% of B2B buyers report feeling disconnected from vendors who rely solely...
Is Demand Generation an Option for SMEs?
According to recent research, 61% of marketers consider generating high-quality leads their biggest challenge. For small and...
How to Use Gamification to Motivate Your Appointment Setting Team
In today’s hypercompetitive B2B landscape, appointment setting represents the critical first step in your sales pipeline. Yet, according to recent...